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Author: Bill Rowley

Treating recruitment as an event instead of a system

Posted on April 30, 2026April 28, 2026 by Bill Rowley

Most nonprofit boards have a recruiting problem. But it’s not because there aren’t good people. It’s because recruitment is treated like an event instead of a system. It usually starts when a seat opens. Or worse—after it’s been open for a while. So the board shifts into action: A name gets suggested.A quick conversation happens.Maybe…

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Board Member Recruitment Mistake #1

Posted on April 28, 2026 by Bill Rowley

Most nonprofit boards don’t struggle to recruit. They struggle to define what they’re recruiting for. And that changes everything. When a board says they’re looking for someone who is: • Passionate • Well-connected • Experienced It sounds right. But it’s not useful. Because none of those answer the real questions: What decisions will this person…

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Six months to fill two board seats

Posted on April 24, 2026 by Bill Rowley

I watched a board spend six months trying to fill two open seats. Six months. Just… two chairs at a table. They had two names. That was the list. Not a shortlist. Not a pipeline. A list. Of two. One declined after doing a little homework.(The polite version of “this doesn’t feel right.”) The other…

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THE QUIET WORK THAT MATTERS

Posted on April 21, 2026April 21, 2026 by Bill Rowley

Good governance rarely makes headlines. But its absence destroys everything. When boards govern well, you almost don’t notice. There’s no drama.No scandal.No crisis. Programs run. Leaders are supported. Decisions are made with care.Communities are served. Trust accumulates quietly. And nobody writes a press release about it. This is what I want people who join nonprofit…

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The 2 hidden forces behind premature campaigns

Posted on April 7, 2026 by Bill Rowley

The Core Problem (Ignorance + Urgency) In my experience, two forces drive most premature capital campaigns: 1) Misunderstanding2) Urgency Let’s start with misunderstanding. Many boards think: “We already fundraise… how different can this be?” Very. A capital campaign funds what your operating budget can’t. Which means: → New strategy→ New donor expectations→ New systems→ New…

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Why do nonprofits launch capital campaigns too soon?”

Posted on April 6, 2026April 6, 2026 by Bill Rowley

A nonprofit leader asked me a simple question recently: “Why do organizations start capital campaigns too soon?” It’s a great question. Especially in small towns and rural communities… …where excitement builds fast …and announcements hit the newspaper even faster. Here’s the uncomfortable truth: Most organizations don’t start too soon because they’re reckless. They start too…

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